Pengaruh Brand Association, Perceived Quality, Dan Word of Mouth Terhadap Purchase Intention (Studi Kasus Pada Lila Catering Kediri). musytari [Internet]. 2025 Jul. 31 [cited 2025 Aug. 2];23(6):151-60. Available from: https://ejournal.cahayailmubangsa.institute/index.php/musytari/article/view/5762