KEARIFAN LOKAL BUDAYA MELAYU RIAU BOLU KEMOJO DAN KUE KETAN TALAM DURIAN

• Sela Marsya

  Universitas Muhammadiyah Riau

  Author

• Anisa Rahma Yanti

  Universitas Muhammadiyah Riau

  Author

• Nadiya Salsabila

  Universitas Muhammadiyah Riau

  Author

• Suci

  Universitas Muhammadiyah Riau

  Author

• Betty Br. Butar-Butar

  Universitas Muhammadiyah Riau

  Author

• Fahri Andika

  Universitas Muhammadiyah Riau

  Author

• Azzahratul Khoiri Adha

  Universitas Muhammadiyah Riau

  Author

• Zahratul Mufidah Lubis

  Universitas Muhammadiyah Riau

  Author

• Fidela Putri Khairani

  Universitas Muhammadiyah Riau

  Author

This study explores the role of Bolu Kemojo and Ketan Talam Durian as representations of local wisdom in Riau Malay culture and their potential to support the creative economy through small and medium enterprises (SMEs). Using a descriptive qualitative method based on literature review, the research highlights the strong cultural significance of these traditional foods and their contributions to cultural preservation and community economic empowerment. Innovations such as durian seed-based edible coatings and digital-based promotional strategies enhance their competitiveness in modern markets. Cross-sector synergy is essential to sustain and further develop these traditional culinary products.

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